NewsOctober 3, 2023 2:33 PM ET982 views

The Hu reveal animated "Sell The World" music video

The Hu 23

Khishigsuren Baasan

Mongolian rock sensation The Hu has released their first-ever animated music video for the environmentally conscious song "Sell The World". The video showcases the consequences of exploiting nature's resources and serves as a reminder of their limited availability. The Hu's producer, Dashka, explains that the use of graphics and 3D visuals helps emphasize the exaggerated message in the lyrics. 

He explains:

The 'Sell the World' music video is the first-ever animated music video from The HU. It's our way of expressing the love we have for our earth. From the name of the song to the content of the video, we use sarcasm and exaggeration to show the unpleasantness of the world. It was easier to use the graphics and 3Ds to create visuals for the exaggerated message that the song has in its lyrics. Throughout past albums, The HU's songs positively reinforce the message of protecting the earth and keeping nature intact. However, on this video we took a completely different, polar opposite approach to the song's message by reminding listeners of the limited resources of this earth. The female in the video represents the mother earth we are singing about.

This release marks a departure from their previous albums, where they focused on positive reinforcement for protecting the Earth. Through "Sell The World," The Hu encourages listeners to consider the importance of environmental preservation. 

Watch the animated video below.

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